📖 guides["CRM""contacts""broadcast""email""audience management"]

The Complete Guide to Vendie's CRM: Manage Contacts, Broadcast, and Grow Your Audience

By Vendie TeamMarch 31, 20262 min read

The Complete Guide to Vendie's CRM: Manage Contacts, Broadcast, and Grow Your Audience

Every successful event business runs on relationships. Vendie's built-in CRM (Customer Relationship Management) system helps you manage contacts, track interactions, and communicate with your audience — all without leaving the platform.

Importing Your Contacts

CSV Upload


Go to CRM > Import and upload a CSV file with your contact list. Vendie automatically maps common column names (name, email, phone, city) and imports them into your contact database.

Auto-Capture


Every user who interacts with your events — ticket buyers, vendor applicants, venue inquiries — is automatically added to your CRM with their interaction history.

Segmenting Your Audience

Create segments based on:

  • Role: Organizers, vendors, attendees, venue owners, reps

  • Activity: Active users, inactive users, recent signups

  • Geography: City, state, or region

  • Event history: Past attendees, frequent buyers, VIP customers

  • Custom tags: Add your own labels for targeted outreach
  • Broadcast Messaging

    Send messages to your entire contact list or specific segments:

    How to Send a Broadcast


  • Go to CRM > Broadcast

  • Select your target audience (all users, specific role, or custom segment)

  • Write your message with a subject line

  • Preview and send
  • Best Practices


  • Personalize: Use the recipient's name and relevant event details

  • Be timely: Send announcements about upcoming events, not past ones

  • Don't spam: Limit broadcasts to important updates and genuine value

  • Track results: Check delivery rates and engagement in the broadcast history
  • Contact Management

    Each contact record includes:

  • Name, email, phone, and location

  • Role and account status

  • Interaction history (events attended, vendors booked, tickets purchased)

  • Notes and custom tags

  • Communication log
  • Integration with Other Vendie Features

    The CRM connects with:

  • Event Management: See which contacts attended which events

  • Vendor Bookings: Track vendor relationships and booking history

  • Syndication: Identify which marketing channels brought each contact

  • Analytics: Measure the lifetime value of contacts from different sources
  • Your CRM data stays on the Vendie platform — no external services, no data leaks, no additional costs.

    Ready to level up your events?
    Join Vendie to plan events, book vendors, and manage everything in one place.